Jan15 Summary(C1 The Basics)

From this chapter, I understand what communication is.

Communication is the process of creating shared meaning through the internal and external exchange of messages, TV, Radio, Text messaging, Fax, and email are examples of communication . It is a process that purposefully uses spoken, nonverbal, and visual symbols. Modern communication has many applications in the world of business. We will need to be skilled in intrapersonal, business, interpersonal, small-group, verbal, and public communication. These categories overlap in a variety of ways, such as Intrapersonal or internal communication, Business communication, Verbal communication, etc. Through internal communication, I can develop skills of critical thinking and reasoning.

Communicators need to create effective messages internally before they send them to others. Competent communication designers plan, develop, and design messages thoughtfully in order to inform, increase awareness, and influence receivers. I know that there is an ability to persuade people – getting them to understand, accept and act upon your ideas – is a valuable skill. Your listeners will more likely be persuaded if they perceive you as credible, if you use logic and emotion in your appeal, if you carefully structure your speech and if you appeal to their interests. Avoid using notes because they may cause listeners to doubt your sincerity, knowledge and conviction. To design effective business messages, communication designers use predesigned, integrated, and situational strategies for a variety of communication purposes.